About Chitrangana
Why Indian eCommerce Start-Ups Don’t Prosper
India, a nation that boasts of nearly 500 million Internet users and the No. 1 market in the online retail space, should already be the global leader with regards to eCommerce. According to a recent study conducted by the International Data Corporation (IDC), India is the fastest growing market in the global Top 20 smartphone marketplace, witnessing an impeccable annual growth of 14% in 2017, with a total shipment of 124 million units. To add to that, even Rural India has observed a staggering growth in the mobile Internet business. Moreover, the Govt. of India’s recent draft eCommerce policy is tailor-made ...
O2O Commerce Is The Next Retail Revolution In India
DESPITE boasting of the world’s largest consumer base for eCommerce, online shopping portals contribute to only 4% of India’s total retail business. A recent study revealed that 96% of the marketplace prefers the traditional, offline shopping experience. Industry experts believe customers rely upon personal interaction and real time product information before making a payment. Even in metros and tier 1 cities, eCommerce portals contribute to only 22% of total retail sales. This low number can be attributed to reluctance of customers to trust online payment methods, undue shipping charges, the lack of installation assistance, and difficulty to operate without technology, ...
PCI Compliance Guide : Why Indian eCommerce Start-Ups Must look for PCI Compliance
A lot of eCommerce start-ups are entering the market, with hopes of competing with the likes of Amazon and Flipkart. To do so, they need to comply with PCI security standards, to avoid credit card fraud and data breaches. But what exactly does being PCI Compliant mean? Here, we explain:What is PCI DSS? The Payment Card Industry Data Security Standards (PCI DSS) is a globally accepted policy used to protect debit, credit and cash card ...
Why Traditional Wholesale Business Must Transform To B2B – Part 2
In India, B2B eCommerce is like Oxygen for the dying breed of wholesalers and traders. It’s time for them to forget their traditional methods and adopt the B2B model, to sustain and grow in the global eCommerce market. By switching to B2B, they will have the luxury of governing business across India – the world’s largest consumer market – instead of limiting themselves to a small portion of the country.B2B: Cost-Effective Strategy : Over the last few years, there is enough proof that B2B model offers an incredible cost-effective strategy, no matter ...
