Author Archive
Turning Overstock into Opportunity: The Future of Sustainable eCommerce
Every year, millions of tons of food and goods are wasted while businesses struggle to move surplus inventory. But what if overstock wasn’t just waste? What if it became the foundation for a thriving eCommerce marketplace? Welcome to the future of sustainable retail: a marketplace for overstocked items that benefits businesses, consumers, and the planet.The Problem In India alone, an estimated 68 million tons of food ...
Unlocking a Game-Changing Startup Opportunity: Personalized Ayurveda in eCommerce
Ayurveda, the ancient Indian system of wellness, is stepping into the future with innovation. As the global demand for personalized and natural wellness solutions skyrockets, integrating Ayurveda with technology and eCommerce presents an unparalleled business opportunity. This convergence of tradition and modernity is paving the way for startups to redefine wellness by offering customized, data-driven Ayurvedic products tailored to individual lifestyles and needs.Personalized Ayurveda: A Game-Changer for WellnessTraditionally, Ayurveda ...
भारत की आर्थिक मंदी 2024-25: विकास के ड्राइवर्स और नीतियों में खामियां
भारत की आर्थिक मंदी: विकास के ड्राइवर्स और नीतियों में खामियांभारत, जिसे दुनिया की सबसे तेजी से बढ़ती अर्थव्यवस्थाओं में से एक माना जाता है, अब एक मंदी का सामना कर रहा है, जिस पर व्यापक बहस हो रही है। कृषि से लेकर सूचना प्रौद्योगिकी (IT) तक, देश की विकास कहानी दशकों से बदल रही है, जहां कुछ क्षेत्रों में तेजी से विकास हुआ है, वहीं कुछ अन्य ...
India’s Economic Slowdown (2024-2025): An In-Depth Analysis of the Growth Drivers and Policy Gaps
India's Economic Slowdown: An In-Depth Analysis of the Growth Drivers and Policy GapsIndia, often hailed as one of the world’s fastest-growing economies, is facing a slowdown that has sparked widespread debate. From agriculture to Information Technology (IT), the country's growth story has evolved over the decades, with certain sectors thriving and others lagging. In this analysis, we delve into the key drivers of India’s growth, evaluate the impact of ...
Lab-Grown Diamonds: The Future of E-Commerce and Sustainable Luxury
At Chitrangana, India’s leading eCommerce consultancy with over 20 years of experience in the online jewelry market, we’ve witnessed firsthand the transformation of consumer behavior in luxury retail. Our deep expertise in eCommerce, combined with our extensive work in online precious jewelry selling, has led us to explore the emerging market of lab-grown diamonds—a trend that is poised to revolutionize the jewelry industry. This research sheds light on why now ...
The Future of Real Estate in India: Using eCommerce to Fight Black Money
For years, the real estate market in India has been known for dealing with black money—unreported cash transactions that happen under the radar. Despite efforts from the government, such as demonetization, RERA (Real Estate Regulatory Authority), and GST (Goods and Services Tax), black money still plays a major role in high-value property deals. Studies show that up to 50% of large real estate transactions involve cash payments that are ...
The Rise of D2C Brands : Is the Party Over for E-commerce Giants in India?
This article explores a fascinating shift in the Indian e-commerce landscape: the growing popularity of direct-to-consumer (D2C) brands and the potential decline of major marketplaces. Our research at Chitrangana.com indicates that both sellers and customers are expressing dissatisfaction with the current marketplace model, even for platforms known for their customer focus.Marketplaces Stagnate, D2C Brands Surge We've observed a consistent trend: Marketplaces are struggling to achieve significant growth, often hovering ...
AI in the Fast Food Industry: A Futuristic Approach
By Principal Business Advisor, Chitrangana.com - The Leading eCommerce Consultancy of India.The fast food industry is on the brink of a technological revolution, and it's time for businesses to embrace the change. With the integration of Artificial Intelligence (AI), the fast food sector can transform its operations, customer experience, and business models. Here's how AI is set to redefine the fast food industry: Digital Transformation and AI Integration
E-commerce Trends 2024-2027: A Data-Driven Analysis by Chitrangana.com
In this report, we delve into the significant shifts and growth projections within the e-commerce industry, providing a detailed, data-centric overview to guide businesses in their strategic planning.Online Retail's Steady Ascent: 20.1% to 23% by 2027"The transition from brick-and-mortar to digital continues, with online retail purchases expected to rise from 20.1% in 2024 to 23% by 2027," says the Head of Research at Chitrangana.com. This steady increase underscores the imperative for businesses to enhance their e-commerce platforms and digital marketing ...
The Startup Opportunity in Infrastructure
In a world where technology disrupts every conceivable sector, infrastructure stands as a final frontier ripe for innovation. Traditionally seen as a domain of heavy machinery and physical labor, the infrastructure sector is undergoing a pivotal transformation, influenced by the digital revolution. This change signals a vast, untapped market for startups keen on merging technological innovation with the foundational elements of our economy.The Present Challenge Today's infrastructure projects, spanning from highways to bridges and beyond, are often hindered by a web ...