Author Archive

  • Startup Ideas for the ECommerce and Technology Sectors

    Starting a new business can be a challenging but rewarding experience. If you're interested in starting an eCommerce or technology startup, there are several sectors that currently have strong demand. Here are five ideas to consider:Unattended RetailUnattended retail businesses, such as vending machines and automated stores, are convenient and efficient for customers. As more people turn to self-service options, the demand for unattended retail is ...

    Posted at December 28, 2022 | By : | Categories : Ecommerce & Startups | 0 Comment
  • Digital Ad Spend in India Expected to Reach $21 Billion by 2028

    Digital ad spend in India is expected to increase significantly over the next five years, reaching $21 billion by 2028, according to a report by Chitrangana eCommerce Consultants.This represents a compound annual growth rate of 19 to 21%. The report takes into account various forms of digital advertising, including enterprise spends, small and medium-sized business (SMB) spends, influencer marketing, affiliate marketing, and gaming. User-generated content is expected to ...

    Posted at December 28, 2022 | By : | Categories : Ecommerce & Startups,Ecommerce Reports | 0 Comment
  • Holiday Shopping in India: The Impact of Inflation and the Shift to Online Sales in 2022

    According to a report from Chitrangana, the way that Indian consumers approached holiday shopping this year was significantly impacted by inflation. Nitin Lodha, Senior eCommerce Advisor for Chitrangana.com and APAC Managing Partner, stated that retailers heavily discounted their products, but consumers diversified their spending to accommodate rising prices and a desire for experiences and festive gatherings post-pandemic.The report found that retail sales increased ...

    Posted at December 27, 2022 | By : | Categories : Ecommerce & Startups | 0 Comment
  • AI and ML-powered online pharmacy: A startup idea for improving prescription management and order processing

    The online pharmacy business opportunity for startup idea is a great way to leverage the power of AI and ML to improve the efficiency and effectiveness of the prescription management and order processing process. By using AI-enabled tools, the online pharmacy can automate many of the tasks involved in managing prescriptions and orders, reducing the turnaround time and improving drug compliance management- Said Senior Advisor Mr Neerja Surya, Chitrangana.comOne of the key benefits of ...

    Posted at December 27, 2022 | By : | Categories : Ecommerce & Startups,Update | 0 Comment
  • Regulating E-Commerce in India: Protecting Small Businesses and Ensuring Fair Competition

    The Indian e-commerce market has seen significant growth in recent years, with a number of foreign companies entering the market. However, this growth has not come without controversy, as local traders and trade organizations have raised concerns about the practices of these foreign e-commerce companies.According to the Confederation of All India Traders (CAIT) and other trade organizations, these foreign e-commerce companies are engaging in anti-competitive practices and are monopolizing the market, posing a threat ...

    Posted at December 24, 2022 | By : | Categories : Ecommerce & Startups | 0 Comment
  • AI in eCommerce Marketing: How can Indian startup can succeed

    Artificial intelligence (AI) is becoming an increasingly crucial instrument in the field of eCommerce marketing. AI is assisting organisations in creating more effective marketing efforts and driving better outcomes via its capacity to swiftly analyse massive volumes of data and deliver insights into consumer behaviour.One of the primary advantages of adopting AI in eCommerce marketing is its potential to automate numerous processes that are now done manually. AI-powered marketing automation systems, for ...

    Posted at December 15, 2022 | By : | Categories : Ecommerce & Startups | 0 Comment
  • 6 Digital Marketing Trends for Ecommerce Businesses in 2023

    As we approach 2023, it is apparent that the digital world, especially in the ecommerce area, is continually expanding and changing. Businesses that wish to stay competitive in the realm of ecommerce must keep up with the current developments in order to adapt and grow. Here are six digital marketing trends that ecommerce organisations should not overlook in 2023:AI Marketing: Artificial ...

    Posted at December 15, 2022 | By : | Categories : Ecommerce & Startups | 0 Comment
  • Ecommerce in the Metaverse: How Immersive Advertising is Transforming Online Shopping in India

    Immersive advertising, also called metaverse advertising, is becoming more popular, which is changing how ecommerce works. This new type of advertising uses virtual and augmented reality to reach people in a more interesting and personal way and to promote businesses.The latest Chitrangana.com's Report says that in the next seven years, the metaverse will create 13,000 jobs and be worth $900 billion. Six out of ten marketers plan to use the metaverse ...

    Posted at December 14, 2022 | By : | Categories : Ecommerce & Startups | Comments Off on Ecommerce in the Metaverse: How Immersive Advertising is Transforming Online Shopping in India
  • भारतीय ई-कॉमर्स स्टार्टअप्स के असफलता के कारण और उससे निपटने के तरीके

    भारत में आधिकारिक रूप से 658 मिलियन इंटरनेट उपयोगकर्ताओं की संख्या है और इसे ऑनलाइन शॉपिंग के लिए सबसे बड़ा मार्केट माना जाता है। इसलिए यह ई-कॉमर्स में ग्लोबल लीडर हो चुका था।अंतर्राष्ट्रीय डेटा कॉरपोरेशन (IDC) ने हाल ही में एक सर्वेक्षण किया है, जिसके अनुसार भारत विश्व का सबसे तेजी से बढ़ता स्मार्टफोन बाजार है, जिसका वार्षिक वृद्धि दर 2022 में 19% है और कुल शिपमेंट 37 मिलियन डिवाइस। इसके अलावा, भारत के ...

    Posted at December 10, 2022 | By : | Categories : Ecommerce & Startups,Update | 0 Comment
  • Research Paper: India’s eCommerce Growth in 2023

    The Indian eCommerce market is experiencing rapid growth, with estimates suggesting that it will surpass $62 billion in 2023 and follow a minimum 14% year-on-year growth rate until 2028. Researched by Chitrangana.com, India's Leading eCommerce Consultancy. This presents significant opportunities for businesses to tap into the online marketplace and grow their sales and revenue. Key drivers of this growth include the increasing availability of internet access and smartphone penetration in India, as well as the rise of mobile-first ...

    Posted at December 9, 2022 | By : | Categories : Update | Comments Off on Research Paper: India’s eCommerce Growth in 2023
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