marketing strategy
How to Start a Successful eCommerce Business in India– Part 2
As per latest research conduct by Chitrangana.com's R&D department said that 87% of Indian internet customer would perform some sort of research and finding on products online before shopping. Indian internet users prefer online shopping because they can easily research and compare products, read reviews and able to find best deal very easily. If you wish to start a successful eCommerce business for Indian internet users, you need to educate yourself about all of the necessary steps you need to take to start an online business or the best you can hire an eCommerce consultant before starting business for actual knowledge about business. Step 1 : Market Research . Market research on your product category, demand, supply and competitors. Market research and business plan are the critical steps before starting any ecommerce business. Depend on product category, market demand, growth and feasibility for product category. If your product is a popular product with a huge demands, it requires different marketing plan other-than if your product category is unique or new for Indian eCommerce then you need completely different marketing strategy. You have consider each scenario of market; however, Chitrangana has a India's best market research consultant who can help you ...
eCommerce and Retail Business
eCommerce has become an most accepted and trusted method of retailing goods and services in today’s business sector. Retail eCommerce stands to buying and selling of goods, product, or services via internet or WWW ; the “e” for electronic and “commerce” referring to the exchange of goods and services. Now days, eCommerce is a most popular, less expensive and profitable channel for selling product and services, Individuals from Tier- A, B cities using the Internet to meet their purchasing needs and save time, and People from Tier- C,D cities using the internet to buy products those are not available in their cities. Recently study shows companies, business house and corporate are also using eCommerce to full fill their office and employee needs. Consumer are buying almost anything online, e-Commerce making it easy to showcase product, select consumer requirement and deliver product to customer end.Benefits of eCommerce eCommerce can benefit a business in numerous ways. Making successful eCommerce business will involve many factors including Accessibility, Simplicity and Functionality. A tailored eCommerce solution will ensure your online business is:Reliable Functional User Friendly Adaptable ScalableTo get success in online marketing, a eCommerce website must rank good ...
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