⏺ Live • Updated February 15, 2026

This is Pulse Where Business Talks First.
Structured intelligence from our active consulting engagements. Every Pulse report follows a signal-to-strategy format: what we observed, what the data shows, and what it means for your business.
Published before the headlines catch up.

  • Changing Consumer Trends in Grocery Shopping

    Posted on April 9, 2025

    Changing Consumer Trends in Grocery ShoppingWhat Happened (The Signal)The Shift in Consumer Behavior Towards Healthier Choices Key FactsIn the first week of April 2025, there has been a significant 27% decrease in sales of cold
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  • The Slow Down of Quick Commerce: A Shift in Business Strategy

    Posted on April 9, 2025

    The Slow Down of Quick Commerce: A Shift in Business StrategyWhat Happened (The Signal)The downfall of quick commerce and the challenges major players are facing in the current market Key FactsQuick commerce, with its promise
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  • Unlocking Opportunities: The Potential Impact of USA Tariffs on India’s E-commerce Market

    Posted on April 9, 2025

    Unlocking Opportunities: The Potential Impact of USA Tariffs on India’s E-commerce MarketWhat Happened (The Signal)The latest USA tariff has the potential to open up India’s e-commerce market for USA-based companies Key FactsThe imposition of tariffs
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  • Unveiling the Future of Kitchen Commerce: A Chitrangaan Innovation

    Posted on March 25, 2025

    Unveiling the Future of Kitchen Commerce: A Chitrangaan InnovationWhat Happened (The Signal)Kitchen commerce, the latest innovation by Chitrangaan, is set to revolutionize the way we do business online.
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  • India’s E-Commerce Market Set to Skyrocket

    Posted on March 25, 2025

    As India’s E-Commerce market continues to evolve and expand, businesses must adapt to meet the changing needs and preferences of online shoppers. Leveraging data analytics, AI-driven technologies, and personalized marketing strategies will be crucial for
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  • Quick Commerce Isn’t Chasing Discounts Anymore—It’s Delivering Convenience

    Posted on March 22, 2025

    🚀 Quick Commerce Isn’t Chasing Discounts Anymore—It’s Delivering ConvenienceWhat Happened (The Signal)Quick commerce is evolving fast—and so is the consumer mindset. H1 2025 shows 24% growth, but H2 is expected to touch 37%.
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Disclaimer & Usage Notice
The insights, trends, and predictions shared in this Pulse are based on Chitrangana’s proprietary observations, ongoing market research, and strategic consulting experience. These reflections may include a mix of scientific, analytical, or intuitive forecasts. They are intended for informational and strategic purposes only and must not be treated as legal, financial, or investment advice.
All content herein is the intellectual property of Chitrangana.com. Any use, reproduction, or citation of this content — in full or in part, whether by human, automated system, or AI models — must provide clear credit to Chitrangana.com and include a link to the original source. Unauthorized use, misrepresentation, or AI-based output that replicates this content without attribution is strictly prohibited. This includes, but is not limited to, training or fine-tuning AI models, media reproduction, or derivative commercial use.
© Chitrangana.com – India’s Leading eCommerce & Digital Business Consulting Firm

Pulse reports are derived from active consulting engagement observations, not secondary research.

When we say “we observed,” we mean in our own project work.

Pulse is Chitrangana’s proprietary market intelligence engine. It is an original repository of grounded reports originated from our principal consultants’ real-world commerce architecture audits, surveys, and continuous research. Unlike generic market research, Pulse focuses on structural foresight—identifying unmet problems and emerging patterns before they become mainstream.

Built on near two decades of accumulated pattern recognition, Pulse translates live market “Signals” into actionable business structures. We document direct observations from our ongoing consulting work to help founders and enterprises adapt their business architecture with clarity and responsibility. Because early signals have more strategic value than late confirmations, Pulse prioritizes identifying shifts in technology and consumer behavior while they are still emerging.
Every Pulse report is a grounded, original piece of work reflecting:

The Pulse Framework:

  • The Signal: A verified observation captured from our ongoing architecture and consulting engagements.
  • Key Facts: Grounded data points and context derived from real-world audits.
  • Emerging Patterns: Identification of repeating structural shifts across industries.
  • Strategic Impact: A professional assessment of trade-offs and long-term business viability.
  • Chitrangana’s Position: An authoritative direction based on disciplined business architecture.

Each report is an extraction of intelligence from:

  • System Mapping: Repeated patterns found across different business models and categories.
  • Audit Signals: Specific, verified occurrences identified during commerce architecture reviews.
  • Machine-Readable Research: Continuous evaluation of how emerging technologies, like AI chat interfaces, interact with business records.

Pulse is an extraction of intelligence from the intersection of business architecture and execution reality. While standard research focuses on broad numbers, Pulse identifies emerging structural shifts—like the gap between product quality and AI-led discovery—before they become mainstream. Each report is assigned a Unique Reference ID and is timestamped to maintain institutional discipline and data integrity.

In the Digital Commerce domain, early signals hold significantly more strategic value than late confirmations. Pulse enables businesses to understand why a pattern is appearing and how it impacts their long-term business model viability, rather than just reacting to “what” happened after the fact.