eCommerce giants has started struggling, Opportunity for small scale eCommerce startups. This is a time to bring specialise stores with personal attention to every customer. Big player are facing problem with funds, infrastructure and profit pressure. The eCommerce awareness is well established and growing in double digit every year so It’s grand opportunity for small to mid level eCommerce Startups

E-commerce in India has started a decline cycle for large projects from July 2015,it’s time for eCommerce Startups. The growth graph has suddenly converted into downtrend due to multiple reasons and competition killing business strategies by serval big e-commerce giants. The primary reason behind sales decline are

Poor customer support – The customer support policy of all Indian e-commerce players goes against the customer’s expectation, the primary cause of the change of rude behaviour by e-commerce player are doubt on every customer complaint. In last few year, the eCommerce portals faced tremendous growth in fraud claim as respects to same the e-commerce companies started treating every consumer complaint negativiely.

The anti-consumer policy by large e-commerce player now a significant opportunity for the start-ups, as with the manageable number of order the startups can quickly identify the genuine customer problem or the fraud claim. The kind of case rational response can add the most loyal customer to the startup which is a significant capital for the startups.

The big player is facing significant issue with their automation system, technology as everybody is overclocking their internal infrastructure capacity.

Plus, the big stable and big e-commerce venture backed by various fund already lost their ground, and it is tough for raising more capital in the current scenario. The big e-commerce companies earlier more focused on small ticket sales to increase the awareness of online shopping, whereas the new start-ups not needed to invest toward consumer awareness.

We advice to initiate your eCommerce startups with some mentor having knowledge of retail industry or your can explore our ecommerce consultant