Bengaluru Is No Longer India’s Test Market. Here’s Where Consumer Startups Should Launch Their MVP Now
Is Bengaluru still the best city to launch a startup in India? Chitrangana’s research and three models — an income-squeeze model, a four-job MVP City Fit Index stress-tested across 20,000 scenarios, and a premium-household projection — find Hyderabad now leads for early adopters, while Indore, Lucknow, Kolkata and Ahmedabad prove national demand.

